Articles Tagged ‘Virgin Mobile’
Virgin Plus taps into the Olympics for high visibility
The brand is trying some new tactics for broad, yet more targeted reach at the same time.
Virgin Mobile, CTV take the top: Media Monitors
The mobile service provider barely edged out second-place finisher Lowe’s.
Virgin Mobile stays on top: Media Monitors
The mobile phone company bought the most radio advertising in Toronto for the week of June 26 to July 2.
Virgin Mobile takes the week: Media Monitors
The telecommunications company bought the most radio advertising in Montreal and Toronto for Nov. 30 to Dec. 6.
Brands step into the ring with Much Digital Studios
Puma gets boxing, Bell goes back to school and Virgin Mobile showed the VIP side of Osheaga in the MCN’s inaugural set of brand activations.
Virgin Mobile takes top spot: Media Monitors
The company bought the most radio ad time in Toronto for the week of Dec. 15 to 21.
Ford tops radio buys: Media Monitors
The car co had the most advertising airtime in Toronto and Montreal for the week of June 9 to 15.
Petro-Canada buys the top: Media Monitors
The gas company entered the list in the top spot in Toronto for the week of Dec. 9 to 15.
ING Direct buys big: Media Monitors
The financial institution bought the most airtime in Toronto, with Just for Laughs purchasing the most in Montreal for the week of May 27 to June 2.
MuchMusic unveils sponsor lineup for 2013 MMVAs
Joining the awards show this year is Wonka’s Nerds candy brand, which will host a contest allowing consumers to customize their MMVA experience.
Chevrolet Dealers buy big: Media Monitors
The dealership association bought the most airtime in Toronto, while Bell Bundle stays tops in Montreal for the week of Dec. 10 to 16.
MuchMusic expands event footprint
Bell Media’s director of brand partnerships tells MiC about the sponsors for the Big Jingle and the additional events it plans on adding in 2013.
Discovery Channel syncs TV with mobile
In partnership with Media Experts, the channel has launched tech that connects its app to TV, and will be working with Virgin Mobile and Bell Mobility for the pilot phase.
Virgin Mobile partners with the Mod Club
The long-term partnership aims to increase the brand’s footprint in the music scene.
Spotted! The Body Shop and Virgin Mobile beautify
The two companies launched a new makeup line and partnership with makeovers in Toronto.
