Articles Tagged ‘Walmart’

Sleep Country starts the year as the most active advertiser on radio

The latest AdEase report shows that London Drugs ranked second in the week of Dec 30 to Jan 5.

Keurig partners with Walmart on AI-powered chatbot

The brand is launching a virtual assistant in five Walmart and other stores.

New Mars Agency report card rates Canada’s main retailers

The report provides an apples-to-apples comparison of Canada’s retail media networks, with Amazon leading in most categories.

Stingray to run audio ads in Harnois Énergies stores

The deal expands the company’s retail audio advertising network beyond pharmacies, grocery and hardware stores.

Reckitt maps out a sick day for Mucinex product launch

The CPG company targeted Netflix, Walmart and DOOH for its cough-and-cold product, seeking to reach Canadians looking for symptom relief.

Walmart Connect names sales, ad execs to leadership team

Meaghan Brophy and Sarah Wool-Smith join Walmart’s retail media arm.

Walmart Connect signs on to test UID2

The Trade Desk furthers its relationship with the retailer, integrating its identity solution into the Walmart DSP.

Walmart Canada joins Stingray’s audio OOH network

Digitally served ads will be available across all of the retailer’s locations by the end of Q2.

Canada’s Got Talent unveils a roster of four brand partners

CIBC, Air Miles, Tim Hortons and Walmart have signed on as sponsors for the show’s relaunch.

ICYMI: Apple creates its own partner program

Plus, Walmart’s own DSP is coming and Fire & Flower to purchase another media platform.

Walmart Connect accelerates its retail media plans in Canada

The renamed Walmart Media Group is pursuing a self-service platform and DSP partner to take full advantage of the opportunity in retail media.

Spotted! Walmart’s tribute to Moms

The superstore chain gave mothers star status for the weekend with a temporary refresh of its sign.

Walmart and Interac use influencers for new webseries

How the brands are using vloggers to give Upstairs Amy reach beyond weekly episodes.