Articles Tagged ‘Wavemaker’
Spotted! Heineken gets behind the wheel, safely
The brand is activating its F1 sponsorship with a racing simulation promoting its alcohol-free variety.
Silk turns its ads into a path for pollinators
The Danone brand is building on the success of its OOH bee hotels to bring more people into plant-based eating.
UM leads Canadian agencies in latest RECMA evaluation
OMD, Initiative, Touche!, PHD and Wavemaker also received high marks on their business performance and internal structure.
Wavemaker, Publicis win global Adobe media duties
The review consolidated work previously split between 17 different agencies.
Wavemaker Canada adds to its executive team
A mix of hires and promotions are filling new roles in marketing intelligence, operations and client leadership.
CTV Your Morning wakes up with Nespresso partnership
The one-year sponsorship gives the coffee brand various high-profile placements in TV and digital.
Volvo is the first brand to try Cineplex’s new panoramic ad format
A more immersive version of an ad for the EX90 will project onto the side of theatres before Avatar screenings this month.
Wavemaker appointed AOR for Sun Life Canada
The financial services brand will continue to scale up its focus on digital media and marketing strategies.
Spotted! Bonterra’s art installation for a better planet
Kruger’s more eco-conscious brand turns its tagline into a habitat for plants and pollinators.
Wavemaker named global AOR for Audible
The agency’s offices in 10 countries will be working as part of a network delivering an approach tailored to each market.
Wavemaker Canada names new CEO
Coming from the software and IT world, Ryan Webber will also join GroupM Canada’s executive committee.
Molson is putting more media dollars behind Ultra
Primetime buys and the NHL playoffs are part of an effort to get more reach for the on-trend, “better for you” beer.
Starcom tops Canada’s 2021 media new business rankings
The total value of account wins in Canada was $835 million, according to COMvergence.
PHD and Sid Lee Media win Grand Prix at WARC Awards for Media
Air Transat’s “Vacation Intervention” campaign took the top prize in the Effective Channel Integration category.
Initiative, Wavemaker and Touche medal at 2021 AOY
This year’s virtual awards gala revealed the top three media agencies and Campaign of the Year.
- Cannes Lions 2025: Kraft Heinz brings home rare Media Gold for Canada
- Cannes Lions 2025: Canadian agencies take home four Lions in Media
- Cannes Lions 2025: Canadian agencies flex media muscle
- Cannes Lions 2025: Young Lions medals go to Cossette Media and Rethink teams
- New research shows 76% of Canadians are fans of women’s sports
