Articles Tagged ‘Weber Shandwick’

canadianTirePaint

Spotted! Canadian Tire takes to the skies to reintroduce paint line

After some inactivity in the space the retailer has launched a new paint-focused campaign targeting active families.

rbcMake150Count

RBC’s future-focused Canada 150 program

The bank is giving youth $150 and using what they do with the money to fuel a social media-heavy national birthday campaign.

Kraft Heinz

Kraft Heinz returns to tightened media model with TSN

The brand’s marketing director Joanna Milroy on how Kraft Heinz Project Play fared in its first year, and how it has changed for its second edition.

andrewLane

Blue Ant Media hires digital lead

Andrew Lane is moving to Blue Ant Media, becoming its director of digital solutions.

mcFlurryAnniversary

Spotted! McDonald’s starts a McFlurry frenzy

The QSR kicked off celebrations for the dessert by hosting a celebration in the New Brunswick city where it was born.

Andrew Lane

Weber Shandwick introduces Mediaco

The PR firm’s Andrew Lane talks about the service, which aims to help brands build “always on” digitial media strategies.