Articles Tagged ‘WNBA’
Sephora becomes the first founding partner and official beauty Partner of Toronto Tempo
The partnership includes activations, social integration and in-stadium promotion.
Toronto’s WNBA Team begins its branding journey
Canadians are invited to help shape the name, logo and mascot for the country’s first professional women’s basketball team.
The espnW Summit highlighted the opportunities of women’s pro sports
It’s time for advertisers to approach female athletics the same way they handle men’s sport sponsorships.
How sponsors activated around the WNBA in Canada
More than a dozen sponsors signed on to promote the game, include new partners Ace Liquor, Amex, and Gatorade.
Snap and Meta reveal updated AR and AI tools
The social media companies recently updated advertiser and user offerings with new tech tools.
WNBA’s first game in Canada draws 15 sponsors
Air Canada, Bell, Canada Goose and Mastercard joins the previously announced brands that will be activating around the game.
Tangerine will sponsor the first WNBA game in Canada
The game will feature the Minnesota Lynx, which has Canadian stars Bridget Carleton and Natalie Achonwa on its lineup.
Tangerine signs on with the WNBA
The bank steps up it involvement with basketball as the league’s first “foundational partner” in Canada.
SendtoNews pacts with NBA
The sports content distributor has teamed up with the basketball association to extend its content archive ahead of the first-ever Canadian-hosted NBA All-Star Game.
