Articles Tagged ‘X’

Meta plans to axe third-party fact checking

In a move meant to increase free speech, the company is moving to the community notes system used by X.

Media buyer insights: Is Bluesky a good bet for advertisers?

Founded by Twitter creator Jack Dorsey, the social network has experienced impressive growth in recent weeks.

Women under 35 most likely to notice ads on social platforms

Also, TikTok and WhatsApp increased their reach while Facebook continues to decrease, according to Vividata.

Media Moves: Rogers, La Presse, Paramount and X

In case you missed it, here are the new tools and channels being launched by mediacos.

X lawsuit prompts dissolution of GARM

The antitrust lawsuit filed by the social media platform this week also targeted several major brands.

X updates its rules to formally allow adult content on the platform

The move formalizes a policy that already existed when the platform was known as Twitter, before Musk bought it in 2022.

B.C. puts online harm bill on hold after reaching a deal with social networks

Snapchat and TikTok say they are working to improve the safety of kids and teens on their platforms.

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Leger DGTL 2024 study examines social media shifts

The popularity of WhatsApp has risen significantly year over year and more Canadians say social media stresses them out.

Paul Burns named CEO of SkipTheDishes

The well-known executive has had leadership positions across Canada’s media and agency landscape, including X, Huge and Shaw. 

Canadian media buyers talk advertiser fallout on X

Execs from Cairns Oneil, Dentsu and Horizon discuss how a global movement to pause ads on X is playing out in Canada.

Twitter begins rebrand to X

The company is shedding 15 years of brand equity as it begins a move to be known as an “everything app.”