Articles Tagged ‘Zeno Group’


Canadian youth are intelligent, diverse and fickle: study

A new study that looks at the values of different generations finds that young millennials and Gen Z’s favourite brand is – surprise – themselves.

human project

Did you know this about millennials?

A Zeno Group study of six countries, including Canada, reveals seven insights about the sought-after demo, which prides itself on establishing a brand called “me.”