Play-by-play commentary on the battle for listeners across the country:
Toronto: Another solid book for CHFI-FM, which snagged bragging rights with a 9.2% share (up from 9.1%) of hours tuned for Adults 12+. CBC Radio One extended its upward trend with a 7.6% share (up from 7.3%) for A12+. CHUM FM continues to lead the way for females 25-54 with an impressive 17.7% share (up from 15.0%). CHFI-FM holds the #2 position for F25-54 with a 12.0% share (down from 13.4%) followed by EZRock 97.3, delivering a 9.0% share (down from 9.9). Q107 remains a dominant #1 with males 25-54, posting a 13.9% share (up from 13.7%). The Edge increased its lead for M18-34, turning in a 17.1% share (up from 15.2%).
Vancouver: CKNW slipped back a bit, but remained #1 for A12+ with a 9.9% share of hours tuned (down from 10.5% last time out). A very nice book for Rock 101, boasting a 7.3% share for A12+ (up from 6.2%). 103.5 QM/FM retained the #1 F25-54 position with a 14.1% share (down from 14.8%). Rock 101 claimed a substantial lead in the M25-54 category with a dominant 15.8% (up from 11.4 %). The FOX stays on top of M18-34, delivering a 18.9% share of hours tuned (down from 19.7%) with the Beat 94.5 gaining fast at 16.0% (up from 13.1%).
Winnipeg: CJOB kept its grip on an imposing leadership position with an 18.0% share of hours tuned for A12+ (down from 18.4%). CBC maintained the gains won last time out, holding the #2 spot with a 9.6% share (down from 9.7%). A great book for QX104.1 which leapt into the lead for F25-54 with a 14.5% share of hours tuned (up from 9.9%). A strong showing from 92 CITI FM, posting an 18.4% (up from 12.4) share of hours tuned for M25-54, followed closely by Power 97 with a 16.5% (up from 15.4%).
Montreal: 105.7 Rythme FM leads the way with an 11.4% (up from 10.5%) share of hours tuned A12+. The F25-54 race continues to be hot with 105.7 Rythme FM topping the list at 16.8 % share (up from 15.4%) followed by Rock Détente 107.3 at 15.3% (up from 13.3%) and Energie 94.3 at 12.7% ( up from 10.9%). A solid book for Energie 94.3, holding top spot with M25-54, posting a 15.8 (down from 16.0%). For Montreal Anglo, CHOM-FM holds down the top spot for M25-54 with a 25.8% share of hours tuned (up from 25.2%), while F25-54 features Q 92’s boasting a great performance with a 29.6% share (up from 28.2%) followed by MIX 96 at 23.4% (down from 34.6%). For Montreal Franco, Energie 94.3 holds down the top spot for M25-54 with a 20.0 % share of hrs. tuned (down from 20.5%), while F25-54 has 105.7 Rythme FM delivering a 21.2% share (down from 19.8%).
Calgary: A very close race with Country 105 remaining on top of A12+ with a 10.9% share of hours tuned (down from 12.7%), closely followed by Lite 96 at 9.8%, CJAY 92 at 8.9% and Q107 at 8.9%. Q107 claimed the #1 position for M25-54 with 17.2% share of hours tuned (up from 9.4%). F25-54 goes to Lite 96 with a 17.5% share (up from 17.0%). CJAY 92 continues to dominate M18-34 with a 22.6% share (down from 25.7%).
Edmonton: CHED holds down top honours for A12+ with an 11.9% share (up from 11.5% last time out). For F25-54, EZ Rock 104.9 leads the way, despite slipping a bit with a 13.3% share (down from 15.1%), followed closely by 92.5 Joe FM at 13.0% (down from 14.0%). For M25-54, The Bear is #1 with a 16.3% (up from 13.8%). The Bear also continues to dominate M18-34 with a 23.1 % share of hours tuned (down from 27.9% last time out).
Ottawa-Gatineau: CBC Radio One holds its lead with an 11.1% share of hours tuned for A12+ (down from 11.2 %). CHEZ 106 continues to lead the way with M25-54, delivering a 12.0% share of hours tuned (down from 12.8%). For F25-54, Majic 100 tops the list with a 15.2% share (up from 11.8%).
David Bray is SVP of Hennessy & Bray Communications in Toronto.
SUMMARY CHARTS: A brief overview of share figures from BBM Survey One 2007
Toronto
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S1 2007
| Station | A12+ Survey 1 ’07 | A12+ Survey 4 ’06 | W25-54 Survey 1 ’07 | W25-54 Survey 4 ’06 | M25-54 Survey 1 ’07 | M25-54 Survey 4 ’06 |
| CBC Radio Two | 1.9 | 2.3 | .5 | 1.9 | .8 | 1.1 |
| CBC Radio One | 7.6 | 7.3 | 4.9 | 6.1 | 5.6 | 6.3 |
| AM 640 Toronto | 1.9 | 1.6 | .7 | .5 | 3.0 | 3.1 |
| Classical 96.3 FM | 5.0 | 5.2 | 3.3 | 2.7 | 2.8 | 1.9 |
| 102.1 The Edge | 4.8 | 4.8 | 4.0 | 3.9 | 7.3 | 7.3 |
| News Talk 1010 CFRB | 5.4 | 5.8 | 3.4 | 2.7 | 2.5 | 2.6 |
| 680 News | 5.4 | 5.3 | 4.6 | 4.4 | 6.5 | 6.4 |
| Flow 93.5 | 2.2 | 2.8 | 1.8 | 2.0 | 1.5 | 2.1 |
| 98.1 CHFI-FM | 9.2 | 9.1 | 12.0 | 13.4 | 5.9 | 5.4 |
| 1050 CHUM | 1.6 | 1.0 | 1.1 | .8 | 1.8 | 1.0 |
| 104.5 CHUM-FM | 8.4 | 8.2 | 17.7 | 15.0 | 6.7 | 8.0 |
| AM 740 Prime Time Radio | 4.7 | 4.0 | .8 | .7 | .6 | .4 |
| Z103.5 | 5.1 | 4.4 | 5.6 | 3.9 | 5.0 | 4.6 |
| Q107 | 6.4 | 6.8 | 5.3 | 4.7 | 13.9 | 13.7 |
| Country 95.3 | 1.6 | 1.8 | 3.0 | 2.7 | .9 | 1.4 |
| 92.5 Jack-FM | 2.3 | 2.6 | 2.7 | 3.7 | 4.7 | 4.5 |
| The FAN 590 | 1.9 | 2.1 | .2 | .2 | 5.1 | 4.4 |
| 97.3 EZ Rock | 6.1 | 6.0 | 9.0 | 9.9 | 5.2 | 4.8 |
| Jazz FM 91 | 1.7 | 1.6 | 1.1 | 1.8 | 1.7 | 1.3 |
| Foxy 88.5 | 1.5 | 1.8 | 1.0 | 1.0 | .1 | .4 |
| Mix 99.9 | 3.5 | 3.8 | 6.1 | 5.9 | 3.8 | 4.1 |
| Other | 11.5 | 11.5 | 10.9 | 11.8 | 14.7 | 15.0 |
Vancouver
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S1 2007
| Station | A12+ Survey 1 ’07 | A12+ Survey 4 ’06 | W25-54 Survey 1 ’07 | W25-54 Survey 4 ’06 | M25-54 Survey 1 ’07 | M25-54 Survey 4 ’07 |
| CBC Radio One | 8.7 | 9.0 | 8.8 | 8.4 | 5.8 | 5.4 |
| CBC Radio Two | 7.4 | 6.5 | 5.5 | 4.1 | 3.0 | 3.8 |
| The Beat 94.5 | 6.8 | 6.7 | 6.1 | 6.2 | 4.7 | 4.6 |
| Rock 101 | 7.3 | 6.2 | 5.0 | 6.1 | 15.8 | 11.4 |
| 99.3 The Fox | 4.8 | 4.8 | 2.8 | 2.8 | 8.5 | 9.9 |
| CFUN 1410 AM | 1.4 | 1.8 | 1.7 | 2.3 | .8 | 1.2 |
| AM 730 Traffic | .4 | .2 | .4 | .2 | .5 | .3 |
| 103.5 QM FM | 8.4 | 9.4 | 14.1 | 14.8 | 5.3 | 8.5 |
| Oldies 650 CISL | 2.3 | 2.0 | 1.9 | 1.8 | 1.3 | 1.6 |
| JR FM | 6.2 | 6.8 | 7.8 | 8.6 | 5.4 | 5.0 |
| Unforgettable 600 AM | 2.8 | 3.2 | .7 | 1.1 | .9 | .7 |
| 104.9 Clear-FM | 5.4 | 3.6 | 8.7 | 4.6 | 2.9 | 2.5 |
| 96.9 Jack FM | 5.6 | 7.7 | 8.6 | 11.0 | 9.0 | 12.2 |
| CKNW | 9.9 | 10.5 | 4.7 | 3.4 | 6.3 | 6.9 |
| The Team 1040 | 3.5 | 3.2 | 1.0 | .6 | 7.9 | 6.3 |
| News 1130 | 4.7 | 3.7 | 3.8 | 3.8 | 5.6 | 3.8 |
| Z95.3 FM | 3.6 | 4.8 | 6.3 | 7.8 | 3.3 | 5.1 |
| Others | 10.8 | 10.0 | 12.1 | 12.5 | 12.9 | 10.7 |
Montreal
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S1 2007
| Station | A12+ Survey 1 ’07 | A12+ Survey 4 ’06 | W25-54 Survey 1 ’06 | W25-54 Survey 4 ’06 | M25-54 Survey 1 ’07 | M25-54 Survey 4 ’06 |
| CBF FM 95,1 Montreal | 8.9 | 7.5 | 6.2 | 6.6 | 4.5 | 6.0 |
| Espace Musique 100.7 Montreal | 1.5 | 1.2 | 1.1 | .9 | .9 | 1.2 |
| CBC Radio Two | 1.1 | .9 | .4 | .3 | .5 | .4 |
| CBC Radio One | 1.9 | 1.2 | 1.1 | .6 | 1.0 | .9 |
| 105.7 Rythme FM | 11.4 | 10.5 | 16.8 | 15.4 | 9.4 | 8.2 |
| Q92 | 6.4 | 6.8 | 8.9 | 10.5 | 5.1 | 5.3 |
| 98.5 FM | 8.1 | 7.7 | 5.2 | 5.2 | 10.0 | 9.8 |
| CHOM 97.7 FM | 5.7 | 5.7 | 4.0 | 4.4 | 13.1 | 12.2 |
| INFO 690 | .8 | .9 | .5 | .6 | 1.0 | 1.0 |
| 940 Montreal | .8 | .9 | .5 | .5 | 1.0 | .7 |
| CISM 89,3 FM La Marge | .2 | .2 | .1 | .2 | .3 | .3 |
| Rock Détente 107,3 Montré | 9.1 | 9.0 | 15.3 | 13.3 | 5.0 | 4.9 |
| CJAD 800 | 4.8 | 4.8 | 3.0 | 2.2 | 2.8 | 2.0 |
| Mix 96 | 5.7 | 7.5 | 7.9 | 11.5 | 5.6 | 7.7 |
| Radio Classique Montréal | 3.6 | 4.0 | 1.3 | 2.3 | 1.7 | 1.9 |
| CKAC 730 | 4.0 | 4.1 | 1.4 | 1.1 | 4.1 | 3.1 |
| 105.1 Mike-FM | .1 | .3 | .2 | .3 | .2 | .4 |
| The Team 990 | .6 | .6 | .1 | .1 | 1.4 | 1.7 |
| Couleur Jazz | 1.5 | 1.8 | 1.0 | 1.5 | 1.7 | 1.5 |
| Energie 94.3 | 10.0 | 9.8 | 12.7 | 10.9 | 15.8 | 16.0 |
| 96.9 CKOI | 6.7 | 7.3 | 6.1 | 7.0 | 8.8 | 8.5 |
| Others | 7.4 | 7.4 | 6.5 | 4.6 | 6.1 | 6.5 |
Winnipeg
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S1 2007
| Station | A12+ Survey 1 ’07 | A12+ Survey 4 ’06 | W25-54 Survey 1 ’07 | W25-54 Survey 4 ’06 | M25-54 Survey 1 ’07 | M25-54 Survey 4 ’06 |
| CBC Radio One | 9.6 | 9.7 | 7.0 | 6.9 | 4.3 | 6.3 |
| CBC Radio Two | 3.7 | 4.0 | 2.6 | 2.8 | 2.0 | 2.3 |
| Freq 107 | 3.0 | 1.9 | 2.5 | .6 | 3.7 | 3.3 |
| QX 104.1 FM | 8.9 | 8.4 | 14.5 | 9.9 | 7.3 | 7.6 |
| 1290 CFRW | 1.9 | 2.7 | 1.4 | 1.6 | 1.0 | 1.9 |
| 99.9 BOB FM | 6.2 | 5.9 | 8.9 | 8.9 | 8.9 | 8.8 |
| Q94 FM | 5.1 | 5.9 | 10.0 | 13.1 | 4.6 | 5.4 |
| 100.7 Hank-FM | .8 | .6 | 1.6 | 1.1 | ||
| 92 CITI FM | 8.3 | 6.2 | 7.9 | 5.3 | 18.4 | 12.4 |
| Power 97 | 8.1 | 8.0 | 6.3 | 6.3 | 16.5 | 15.4 |
| CJOB 68 | 18.0 | 18.4 | 8.2 | 8.1 | 10.8 | 12.3 |
| 99.1 Cool FM | 1.7 | 2.4 | 2.8 | 2.4 | 1.3 | 2.9 |
| Hot 103 | 7.2 | 9.5 | 10.5 | 14.3 | 5.8 | 6.1 |
| 102.3 Clear FM | 5.7 | 6.9 | 7.8 | 11.6 | 4.4 | 5.7 |
| Other | 11.8 | 9.6 | 8.0 | 6.9 | 9.8 | 9.1 |
Calgary
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S1 2007
| Station | A12+ Survey 1 ’07 | A12+ Survey 4 ’06 | W25-54 Survey 1 ’07 | W25-54 Survey 4 ’06 | M25-54 Survey 1 ’07 | M25-54 Survey 4 ’06 |
| CBC Radio One | 7.3 | 7.4 | 5.4 | 6.7 | 5.2 | 5.4 |
| CBC Radio Two | 3.5 | 3.4 | 2.5 | 2.6 | 1.3 | 1.9 |
| The Fan 960 | 3.8 | 2.4 | .7 | .4 | 6.6 | 5.1 |
| X92.9 | 3.9 | NA | 2.0 | NA | 5.0 | NA |
| 660 News | 1.9 | 1.5 | 1.6 | .9 | 1.8 | 1.8 |
| Q107 | 8.9 | 5.9 | 5.2 | 5.3 | 17.2 | 9.4 |
| Lite 96 | 9.8 | 10.5 | 17.5 | 17.0 | 5.9 | 6.3 |
| QR 77 | 8.1 | 9.8 | 2.7 | 3.8 | 6.1 | 6.2 |
| Vibe 985 | 8.8 | 8.9 | 13.4 | 8.9 | 5.2 | 6.7 |
| California 103 FM | 2.4 | 2.5 | 3.1 | 4.2 | 1.0 | 2.0 |
| CJ 92 | 8.9 | 12,4 | 7.1 | 8.7 | 14.1 | 19.5 |
| 96.9 Jack FM | 8.2 | 9.7 | 10.8 | 14.5 | 12.5 | 12.6 |
| Classic Country AM1060 | 3.2 | 2.9 | 1.3 | .7 | .5 | .9 |
| Country 105 | 10.9 | 12.7 | 14.8 | 17.2 | 5.1 | 11.6 |
| Others | 10.6 | 10.1 | 11.9 | 9.2 | 12.5 | 10.6 |
Edmonton
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S1 2007
| Station | A12+ Survey 1 ’07 | A12+ Survey 4 ’06 | W25-54 Survey 1 ’07 | W25-54 Survey 4 ’06 | M25-54 Survey 1 ’07 | M25-54 Survey 4 ’06 |
| CBC Radio One | 6.9 | 6.0 | 6.8 | 4.4 | 5.0 | 3.9 |
| CBC Radio Two | 2.8 | 2.6 | 1.8 | 1.1 | 1.6 | 1.3 |
| The Bear | 9.3 | 8.2 | 6.8 | 6.2 | 16.3 | 13.8 |
| 790 CFCW | 6.7 | 4.5 | 2.4 | 1.0 | 1.2 | 1.0 |
| CAM-FM | .1 | .1 | .2 | .1 | .2 | – |
| EZ Rock 104.9 | 8.0 | 7.6 | 13.3 | 15.1 | 3.3 | 2.9 |
| Team 1260 | .9 | 1.3 | .2 | – | 2.2 | 2.9 |
| The Bounce | 6.8 | 6.8 | 7.3 | 6.8 | 4.4 | 3.8 |
| Sonic FM | 6.8 | 5.7 | 5.1 | 5.1 | 9.8 | 6.3 |
| 630 CHED | 11.9 | 11.5 | 6.7 | 6.1 | 11.4 | 9.5 |
| Magic 99 | 2.8 | 4.1 | 3.6 | 5.6 | 1.7 | 3.3 |
| Cool 880 | 3.6 | 3.5 | 3.9 | 2.7 | 3.3 | 4.1 |
| 97.3 K-Rock | 4.7 | 7.3 | 3.2 | 5.2 | 9.5 | 15.6 |
| CISN Country 103.9 & 104 | 8.9 | 9.8 | 11.9 | 14.3 | 8.6 | 9.3 |
| 92.5 Joe-FM | 9.1 | 7.9 | 13.0 | 14.0 | 12.6 | 9.2 |
| Big Earl @96.3 | 2.8 | 3.7 | 5.7 | 3.1 | 2.3 | 5.3 |
| Others | 8.0 | 9.3 | 8.1 | 9.4 | 6.5 | 8.0 |
Ottawa-Gatineau
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S1 2007
| Station | A12+ Survey 1 ’07 | A12+ Survey 4 ’06 | W25-54 Survey 1 ’06 | W25-54 Survey 4 ’06 | M25-54 Survey 1 ’07 | M25-54 Survey 4 ’06 |
| CBC Radio One | 11.1 | 11.2 | 10.2 | 9.2 | 9.3 | 9.3 |
| CBOF-FM 90,7 Ottawa-Gatineau | 3.3 | 3.4 | 2.5 | 3.2 | 3.3 | 4.0 |
| CBC Radio Two | 3.3 | 4.4 | 1.2 | 2.2 | 1.5 | 1.2 |
| Espace Musique 102,5 | 1.3 | 1.3 | 1.4 | .9 | .5 | 1.2 |
| Sports Radio 1200, the Team | 2.2 | 1.8 | .4 | .3 | 5.0 | 3.8 |
| 580 CFRA | 7.7 | 8.6 | 3.3 | 2.7 | 6.8 | 7.8 |
| Tag Radio | .5 | .2 | .3 | .1 | .7 | .2 |
| CHEZ 106 | 6.0 | 6.9 | 4.4 | 5.8 | 12.0 | 12.8 |
| Couleur FM97.1 | 2.3 | 2.4 | 1.6 | 2.1 | 1.7 | 1.6 |
| Hot 89.9 | 6.5 | 7.3 | 6.9 | 7.7 | 4.3 | 4.3 |
| Live 88.5 | 2.3 | 2.2 | 2.1 | 1.5 | 3.8 | 3.0 |
| Rock Détente 94,9 Gatineau | 8.2 | 8.6 | 14.0 | 15.0 | 6.6 | 6.7 |
| KISS-FM | 3.2 | 2.0 | 6.8 | 3.0 | 1.9 | 2.0 |
| Oldies 1310 | 1.4 | 1.8 | 1.3 | 1.5 | .7 | 1.3 |
| Majic 100 | 9.4 | 6.8 | 15.2 | 11.8 | 7.2 | 3.0 |
| CJRC 11-50 | 3.6 | 2.9 | 2.0 | 1.0 | 3.4 | 3.2 |
| The Jewel | 5.3 | 4.0 | 1.6 | 2.9 | 2.1 | 1.6 |
| Y101 | 3.4 | 4.0 | 4.1 | 4.7 | 2.5 | 2.6 |
| 93.9 BOB-FM | 3.9 | 4.1 | 5.6 | 7.3 | 6.6 | 5.5 |
| 106.9 FM the Bear | 4.1 | 5.0 | 3.0 | 4.7 | 5.8 | 7.8 |
| Energie 104,1 | 5.3 | 5.5 | 6.1 | 6.5 | 7.3 | 8.5 |
| Others | 5.5 | 5.8 | 6.1 | 5.9 | 6.7 | 7.6 |
