Web design development and coding concept

Programmatic forum: Quantcast’s guide to life after third-party cookies

Understanding the challenges and leading the charge on new solutions for marketers in a cookieless world.

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Will sponsors become more engaged in the debate over team names?

Belairdirect said it will end its relationship with Edmonton’s CFL team if it does not make concrete steps toward changing its name.

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As the ad market braces for impact, how will digital fare?

While digital will grow, the pace will be slow – but eMarketer predicts spend will eventually return to double-digit growth in 2021.

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TikTok adds self-serve option, ad grants for SMBs

Could new options for advertisers give it an ad opportunity amidst Facebook boycotts?

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New OOH network drives into Toronto

Uber, Lyft, Amazon Flex, Doordash and Skipthedishes vehicles are currently a part of the new network.

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Where are social media users getting their news from?

Plus, the Reuters Digital News Report breaks down which news brands Canadians consider trustworthy.

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Consistency is key as America’s Got Talent tops the charts: Numeris

Vancouver’s viewers also tuned in more enthusiastically to their favourite shows.

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What happens when consumer concerns around hate speech match brands’

The CMA’s John Wiltshire says the average Canadian has “woken up on the issue,” which is driving an urgency in brands.

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TLN hires former Blue Ant VP in newly created role

Laura Battiston will be involved in realizing original content projects that are available to advertisers to associate with and integrate into.

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New DTC streaming network launches in Toronto

Onviva’s mission is to democratize video content and will monetize through “tip jar” and transactional means.

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QSR makes a comeback on Toronto radio, Montreal stays tepid

Meanwhile, the provincial governments in both locations took different strategies with their buys.

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Quebecor streamlines DOOH with Broadsign partnership

The media company will centralize the purchasing and planning of its OOH inventory.

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Cineplex seeks more than $2.18B in damages against Cineworld

Following the collapse of their proposed mega-deal, the Canadian exhibitor filed its claim in an Ontario court on Friday, with Cineworld subsequently making a counter-claim.

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Summer TV: Slumped or pumped?

Although there are fewer powerhouse programs this year than last, well-loved favourites are still proving to be reliable for viewers.