Research

Canadians are moving to cheaper tech services: report
Nearly 1 in 3 Canadian households have reduced expenses by modifying or canceling some of their subscriptions.

More Canadian youth are watching TV in their second language
According to a new MTM report, about 30% of English-speaking respondents in the Atlantic region consume content in French.

Canadians trust brand employees over influencers: report
The the Leger DGTL 2025 study covers social media behaviours and preferences of different generational cohorts.