Branchez-Vous movies group adds Cinoche.com to roster

The Quebec portal's BV! Movies group has a new flagship title.

The ad rep division of Montreal-based Branchez-Vous has signed an exclusive deal to sell inventory for Cinoche.com, a leading French-language movie site that reaches over 450,000 unique visitors per month (comScore MediaMetrix, all locations, March 2008).

Cinoche.com features news, reviews, exclusive movie trailers in French, Quebec box-office results, and comprehensive movie listings for all Quebec-based theatres.

The deal will strengthen Branchez-Vous’ BV! Movies advertising group, which now reached about 952,000 unique visitors across Canada in March through AlloCine.com, Cinoche.com, LeCinema.ca, MediaFilm.ca, Cine-Horaire.com, the Movie section of GlobeTrotter.net and ToutLeCine.com.