Cloud-based ad delivery platform Yangaroo has expanded its reach in Canada, announcing that it now has an ad delivery footprint that covers 100% of all major broadcast and cable destinations in the country.
The ability to reach all major Canadian broadcast and cable destinations in the country marks a jump of 40% from three months ago for the company. In all, Yangaroo is now able to deliver ad content to 16,000 destinations across Canada and the U.S.
Gary Moss, president and CEO at Yangaroo, says that the company started delivering content for a group of Canadian agencies about a year ago, and has quickly ramped up coverage in the country since then.
Earlier this year Yangaroo expanded its customer base by partnering with advertising services and software company, Mediaocean. Client’s using Mediaocean’s Optica platform were given the option of using Yangaroo’s media management and distribution technology to deliver their advertising.
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