Casale Media, a Toronto-based online media firm, yesterday announced the opening of a Vancouver sales office, which will be headed by new hire Ronn Zinko.

‘Our growing roster of BC and Alberta clients, and increased demand for our portfolio of exclusive sites were the key factors driving the expansion,’ says Matilda Chung, marketing and events coordinator, Casale Media, which in Canada works exclusively with eBay.ca, iVillage.com and NBC Universal. ‘It will afford us with more personal contact with clients in the region and bring us closer to the local media market by way of participation in local industry events,’ she tells MiC.

Zinko has worked in media sales for 25 years – he operated a Vancouver-based media rep house working with brands like Reader’s Digest, Best Health and the Toronto Star.