Les Éditions Gesca is launching a new magazine geared towards francophone hockey fans. The pub, Hockey – Le Magazine, will release its first issue Aug. 18 and will put out seven issues throughout the hockey season (ending in June). The first issue, which will have a circ of 40,000, will include a fantasy hockey bible (and will also be distributed in English) while the remaining French-language-only issues will reach an estimated 25,000-35,000 readers. The mag will be available at newsstands throughout the country and will also be available through subscription as well.
