Prestige Visual International (PVI), a French producer of holographic point-of-sale materials, is launching a unique digitalized technology. Known as ‘Holographing,’ it’s a three-dimensional hologram file, which to the naked eye reveals visual changes and in-depth effects due to being lit with a laser beam.
Images can be printed on large surfaces with costs running $2,336.97 for one square metre. PVI’s production site will be operational in December with a limited production capacity of roughly 50 copies per client.
