OHL hockey is coming to your homes

OHL's Mississauga IceDogs have signed a deal that will have 640 Toronto as the hockey team's play-by-play broadcaster covering 15 home games during the season beginning Nov. 26.
In addition to carrying select games live, 640 Toronto will also broadcast a special Dog Pound Report, which features interviews with IceDogs personalities starting Nov. 20. Advertising opportunities, which include broadcast, billboards and features on Lineups, 3 Stars and the Dog Pound are still available. The IceDogs broadcast will cater to the 18 to 49 year old adults (50%) and 18 to 49 year old males (35%) demographic.
By Staff 
November 23, 2004

OHL’s Mississauga IceDogs have signed a deal that will have 640 Toronto as the hockey team’s play-by-play broadcaster covering 15 home games during the season beginning Nov. 26.

In addition to carrying select games live, 640 Toronto will also broadcast a special Dog Pound Report, which features interviews with IceDogs personalities starting Nov. 20. Advertising opportunities, which include broadcast, billboards and features on Lineups, 3 Stars and the Dog Pound are still available. The IceDogs broadcast will cater to the 18 to 49 year old adults (50%) and 18 to 49 year old males (35%) demographic.