Toronto Life is planning its first major redesign in over 12 years, and the new look is hitting newsstands in April. According to art director Carol Moskot, the redesign will include a new logo and new fonts. Says editor John MacFarlane: ‘I’d thought for a few years that visually the magazine was falling behind – that it’s a better magazine editorially than it is visually. So, the conclusion was it’s time to do a redesign.’
No details have been released, but the bolder, more contemporary version of Toronto Life will continue to target its current demo of people with a higher-than-average income, a higher-than-average education, and a higher-than-average interest in the city.
