MIJO brokers international deal to sell broadcast verification services

This morning, New York-based TNS Media Intelligence finalized an exclusive agreement with MIJO to sell TNS' Broadcast Verification Services for monitoring Canadian television commercials. The deal allows MIJO to offer BVS technology to the Canadian marketplace under the banner of BVS Canada. BVS technology monitors a wide range of advertising material including commercials, promos, PSAs, programs and video news releases in North America to inform media agencies within 24 hours of a schedule broadcast if their media buys have aired as planned.