Montreal agency Xclamation has been chosen to edit and publish the custom mag Pensez santé. The magazine is a product of Le Comptoir Wal-Mart, the pharmacy division of Wal-Mart in Quebec. The free quarterly is distributed in Le Comptoir’s 43 branches.
Le Comptoir Wal-Mart is an existing client of Xclamation and the agency has put its in-depth knowledge of the pharmacy and its customers to work in coming up with a new look for Pensez santé for 2005-06.