Canada Post thought Canadians needed a way to access product information and offers anonymously, and after just ten days, over 2,000 people have agreed. Calgary was host to the pilot of Canada Post’s Fetch program, which has turned in better than expected results, with over 2000 people registered, making over 3,000 fetches.
The service is available through phone, web and text messaging, all without providing any personal information. The Fetch pilot will continue through to the end of March when Canada Post will review the program’s success and consider its future. Read the story about the Fetch program launch in our Dec. 14 issue. (http://www.mediaincanada.com/articles/mic/20041214/fetch.html)