Toronto-based LogoVision Wireless has launched a new multi-media transmission technology that facilitates transmission of complex content such as colour motion video and high-quality audio to wireless devices. The new method bypasses cellular networks to use an IP-based transmission model to improve processing capability. Advanced algorithms, object-based transmission, and lightweight Java component technology are all being used to deliver and play rich video and audio content on a standard Java-enabled cellphone over low bandwidth wireless networks. This means mobile users can preview movies, and watch and listen to live broadcasts with high-quality audio.
LogoVision is currently negotiating with two radio stations to pilot its technology as a less expensive alternative to satellite radio in delivering unregulated content.
