Global seeks sponsors for Gemini Awards
Global will be broadcasting the 21st Annual Gemini Awards on Saturday, Nov. 4 and there's lots of lead time for advertisers to get in on the act. Barbara Williams, SVP programming and production for CanWest MediaWorks, says the net will be as open as possible to incorporating advertisers into the show while respecting the Academy of Canadian Cinema & Television's needs and the fact that the Geminis honour programs from all networks. Global is expecting 25-54s to be the main aud, although the net's usual target is 18-49s.
This year the show will be held in Vancouver - the first time it's been outside Toronto. Global's coverage includes parties and features during the week leading up to the show as well as a Red Carpet Pre-Show and Backstage Awards Buzz from The ET Canada Gemini Lounge on awards night.
Global will be broadcasting the 21st Annual Gemini Awards on Saturday, Nov. 4 and there’s lots of lead time for advertisers to get in on the act. Barbara Williams, SVP programming and production for CanWest MediaWorks, says the net will be as open as possible to incorporating advertisers into the show while respecting the Academy of Canadian Cinema & Television’s needs and the fact that the Geminis honour programs from all networks. Global is expecting 25-54s to be the main aud, although the net’s usual target is 18-49s.
This year the show will be held in Vancouver – the first time it’s been outside Toronto. Global’s coverage includes parties and features during the week leading up to the show as well as a Red Carpet Pre-Show and Backstage Awards Buzz from The ET Canada Gemini Lounge on awards night.
