Thanks to a heavy marketing push for movies like Nacho Libre, Paramount Pictures has climbed back into the top 3 advertisers for the period of June 9-June 15, 2006. The company has been out of the top 10 for the last several weeks. Check out others topping the charts, and which brands had the most new spots. This info was gathered through Montreal-based ELODA’s online TV ad tracking, auditing and viewing services. All data supplied is based on the ELODA recording grid.
Top 10 advertisers with the largest variety of TV ads on the Canadian English market for the period of June 09 to June 15, 2006 versus the same time period last year.
2005 | 2006 | |
1 | General Motors | Procter & Gamble |
2 | Procter & Gamble | Kraft |
3 | L’Oreal Consumer Products | Paramount Pictures |
4 | The Brick | General Motors |
5 | Kraft | Sony Pictures |
6 | Universal Pictures | Kartz Group |
7 | Walt Disney Pictures | McCain |
8 | Wendy’s | Government of Ontario |
9 | Warner Bros Pictures | Reckitt Benckiser |
10 | Sony Pictures | The Brick |
Top 3 categories with the most new TV advertisers on the Canadian English market for period of June 09 to June 15, 2006 versus the French market for the same period.
Categories with the largest variety of TV commercials on the Canadian English market for the period of June 09 to June 15, 2006