P&G reclaims first place – Eloda ad analysis for June 30-July 6, 2006

After a week at the top, Unilever slipped to number five while Procter & Gamble took back the top spot. This info was gathered through Montreal-based ELODA's online TV ad tracking, auditing and viewing services. All data supplied is based on the ELODA recording grid.

After a week at the top, Unilever slipped to number five while Procter & Gamble took back the top spot. This info was gathered through Montreal-based ELODA’s online TV ad tracking, auditing and viewing services. All data supplied is based on the ELODA recording grid.

Top 10 advertisers with the largest variety of TV ads on the Canadian English market for the period of June 30 to July 6, 2006 versus the same time period last year.

2005 2006
1 Procter & Gamble Procter & Gamble
2 General Motors The Brick
3 Twentieth Century Fox Government of Canada
4 Kraft Sony Pictures
5 Wendy’s Unilever
6 L’Oreal Consumer Products PepsiCo
7 The Brick L’Oreal Consumer Products
8 Nestle McCain
9 Rogers Communications General Motors
10 Gillette General Mills

Top 3 categories with the most new TV advertisers on the Canadian English market for period of June 30 to July 6, 2006 versus the French market for the same period.

Top Categories Chart

Categories with the largest variety of TV commercials on the Canadian English market for the period of June 30 to July 6, 2006.

Top Categories Chart