Mariska Kempers has been added to the national sales team at Sympatico/MSN’s Toronto office, reporting to senior manager of sales Shira Biderman.

Kempers was most recently with Gorilla Nation and has also worked with Corus Entertainment and Toronto.com.

At Sympatico/MSN, her role will include a focus on developing opportunities for both the user and the advertiser that go beyond the initial click.