Cassies names Childs judging chair

Campbell Canada's marketing veep will head up the panel that chooses the best ad campaigns with proven ROI.

Mark Childs, VP of marketing at Campbell Company of Canada, has been named chair of the judging panel for this year’s Cassie Awards, with other jurists to be announced later.

Canada’s only advertising award show based on campaigns’ proven business effectiveness, the 2008 Cassies will be celebrated in an evening event in Toronto on Jan. 27. There is now a media category, and the deadline for entries (filed online only) is July 21.

‘The opportunity to recognize breakthrough Canadian work that delivers results is both inspiring and fulfilling,’ says Childs. Details on how to enter all categories can be found at www.cassies.ca/howtoenter.