Must be summer – beer seller heavies up on radio:
Media Monitors – June 2-8, 2008

While Porter Airlines nabbed the #1 spot again, The Beer Store zoomed 107 spots to take #3.
By Terry Poulton
June 12, 2008

If more indulgence in beer and car trips symbolizes the onset of summer, it would explain a lot about this week’s chart. The Beer Store jumped from #110 to #3, while the Marineland resort took the #2 spot. Meanwhile, Pontiac G6, Nissan and Ontario Toyota Dealers also spent freely.

Check out which other marketers upped their radio buys, by category and brand, in the Toronto market this week.

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