The new PPM figures from Numeris have been released, giving buyers a look at audience patterns over the 13-week period covering Nov. 26th, 2018 to Feb. 24, 2019. In Toronto and Vancouver, holiday music strategies paid off for two radio stations, while most markets’ results showed a clear gender divide in the top stations.
Toronto: Although last quarter’s bragging rights for A12+ went to CBC Radio One, it was once again overtaken by contemporary station CHFI, which took a 13.7% (up from 11% last quarter). CHFI, as usual, benefited from its all-Christmas-music December strategy. The Rogers Media-owned station also took the number-one spot with women 25 to 54, delivering a 17.7% share (up from 15.3%). It also dominated with women 18 to 34, posting a 24.2 % (up from 20.6%).
For men, classic rock station BOOM-FM grabbed the top spot for 25 to 54, posting a 12.6% share (up from 12.4 % in the last 13 week book). CHFI-FM led the way for men 18 to 34 with a 12.9% share.
Vancouver: Radio One also lost the top spot in the Vancouver market; contemporary station QMFM grabbed the top spot for A12+, taking a 14.3% share of hours tuned (up from 10.9%). Like CHFI, QM benefited from its usual all-Christmas-music month. It grabbed the top spot for women 25 to 54, posting a 21.9% share (up from 17.9% last time out), and with women 18 to 34, posting a 16.9% share.
CBC Radio One still took the lead for male listeners 25 to 54, delivering a 12.2% share, followed by classic rock station The Fox at 11.6%. The Fox won for men 18 to 34 with a 17.3 % share of hours tuned (up from 15.9 %).
Edmonton: Talk station 630 CHED and adult contemporary station Now Radio tied for the top spot with A12+, each posting a 7.6 % share of hours tuned. Now dominated for women 25 to 54, delivering a 20.9% share (down from 21.2 %). Now also led with women 18 to 34 delivering a 17.1% (up from 17.0%)
Adult hits station CRUZ-FM topped the list for men 25 to 54 with a 10.3 % share (up from 7.7%). For men 18 to 34, Now led the charge, posting a 10.7% followed closely by Sonic at 10.6%.
Calgary: Oldies station XL103 led the way for A12+ with a 9.7% (up from 7.8 % last time out). Country 105 remains popular with female audiences, taking #1 spot for women 25 to 54 and delivering a 13.9% share (although that’s down from 16.5%). It grew its market share with women 18 to 34, which it led with 30.3% (up significantly from 21.7%).
Alternative rock station X92.9 topped men in both key age demos, with 10.9% for 25 to 54 (down from 11.8%) and 8.7% for 18 to 34 (down from 10.8%).
Montreal: In the Francophone market, talk station CHMP 98.5FM posted top numbers for A12+with an 18.9% share (down from 20.1%). Adult contemporary station CITE-FM took the top spot in the women 25 to 54 demo, delivering a 25.4% share (up from 21.0%). For men 25 to 54, CHMP 98.5FM came out on top at a 16.2% share (down from 19.9 %).
For Anglophone listeners, talk station CJAD 800 took the top for A12+ with a 27.1% (down from 28.7%). For women 25 to 54, contemporary station The Beat 92.5 held the top spot with a 30.0% share (up from 29.9%). For men 25 to 54, The Beat also took the top at 20.6 %, followed by rock station CHOM-FM at 18.3%.
Toronto: Percent share of hours tuned, Monday to Sunday, 5 a.m. to 1 a.m.
Station |
A12+ PPM Nov. 26- Feb. 24 |
A12+ PPM Aug. 27-Nov. 25 |
W25-54 PPM Nov. 26- Feb. 24 |
W25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
CBC Radio Two |
2.0 |
1.8 |
1.4 |
1.5 |
1.3 |
1.8 |
CBC Radio One |
12.3 |
11.8 |
11.7 |
11.8 |
9.9 |
9.1 |
AM 640 Toronto |
2.2 |
2.2 |
2.0 |
1.3 |
2.5 |
2.7 |
Classical 96.3 FM |
6.8 |
5.8 |
1.4 |
1.5 |
4.6 |
3.1 |
102.1 The Edge |
2.1 |
1.9 |
2.8 |
3.1 |
4.4 |
2.9 |
News Talk 1010 |
6.1 |
6.1 |
2.1 |
2.0 |
1.6 |
1.8 |
680 News |
6.1 |
6.2 |
4.4 |
4.0 |
7.0 |
6.8 |
93.5 The Move |
1.0 |
1.1 |
1.7 |
1.7 |
1.4 |
1.3 |
AM 740/96.7 FM |
3.4 |
4.0 |
1.0 |
1.5 |
.6 |
.7 |
Boom 97.3 |
8.7 |
10.2 |
10.4 |
11.2 |
12.6 |
12.4 |
98.1 CHFI-FM |
13.7 |
11,0 |
17.7 |
15.3 |
11.0 |
10.7 |
TSN |
.6 |
.5 |
.8 |
.4 |
1.5 |
1.4 |
104.5 CHUM-F5.8M |
6.2 |
6.8 |
13.6 |
14.1 |
5.5 |
6.3 |
Z103.5 |
1.4 |
2.1 |
2.5 |
2.5 |
2.0 |
4.3 |
Q107 |
5.6 |
5.2 |
1.9 |
2.4 |
7.4 |
7.0 |
Sportsnet 590 The FAN |
1.4 |
1.7 |
.5 |
.3 |
2.7 |
3.7 |
Jazz FM 91 |
1.7 |
1.8 |
.7 |
1.0 |
.5 |
.6 |
Jewel 88.5 |
1.7 |
2.0 |
.6 |
.5 |
.5 |
.5 |
Virgin Radio 99.9 |
3.9 |
5.2 |
6.2 |
7.2 |
4.9 |
6.6 |
KISS 92.5 |
3.0 |
3.1 |
4.8 |
4.9 |
4.5 |
3.7 |
G98.7 |
1.5 |
1.2 |
1.0 |
1.5 |
.2 |
.4 |
Indie 88.1 |
1.5 |
1.6 |
2.5 |
2.7 |
3.3 |
3.7 |
Vancouver: Percent share of hours tuned, Monday to Sunday, 5 a.m. to 1 a.m.
Station |
A12+ PPM Nov. 26- Feb. 24 |
A12+ PPM Aug. 27-Nov. 25 |
W25-54 PPM Nov. 26- Feb. 24 |
W25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
CBC Radio One |
14.0 |
15.6 |
5.1 |
6.2 |
12.2 |
12.1 |
CBC Radio Two |
2.9 |
2.9 |
.6 |
.8 |
.6 |
.7 |
94.5 Virgin Radio |
5.1 |
5.8 |
6.4 |
7.3 |
5.5 |
5.9 |
Rock 101 |
10.1 |
8.3 |
11.5 |
9.4 |
10.6 |
6.9 |
99.3 The Fox |
5.5 |
6.2 |
7.9 |
8.1 |
11.6 |
12.5 |
BNN Bloomberg Radio |
.3 |
.2 |
0.0 |
0.0 |
.3 |
.3 |
KISS Radio 104.9 |
3.1 |
2.6 |
4.8 |
5.0 |
3.2 |
2.8 |
LG104.3 |
4.2 |
4.9 |
3.4 |
5.7 |
3.1 |
3.1 |
AM 730 Traffic |
1.2 |
1.1 |
1.1 |
.7 |
1.8 |
1.4 |
103.5 QM FM |
14.3 |
10.9 |
21.9 |
17.9 |
11.5 |
8.5 |
CISL Sportsnet 650 |
1.4 |
1.1 |
2.1 |
1.6 |
1.1 |
1.0 |
93.7 JR FM |
5.0 |
6.7 |
9.9 |
12.1 |
2.8 |
5.0 |
96.9 Jack FM |
4.8 |
5.0 |
5.2 |
5.6 |
7.4 |
8.4 |
CKNW |
10.3 |
11.8 |
.6 |
1.0 |
10.0 |
10.7 |
102.7 The Peak |
2.6 |
2.5 |
3.7 |
3.0 |
2.8 |
3.7 |
TSN 1040 |
2.4 |
1.9 |
.4 |
.4 |
2.1 |
2.2 |
News 1130 |
4.9 |
5.3 |
4.3 |
4.1 |
4.5 |
5.8 |
Z 95.3 |
4.4 |
3.8 |
7.6 |
7.6 |
4.8 |
3.9 |
Praise 106.5 |
2.6 |
2.0 |
2.0 |
2.0 |
2.3 |
2.6 |
Edmonton: Percent share of hours tuned, Monday to Sunday, 5 a.m. to 1 a.m.
Station |
A12+ PPM Nov. 26- Feb. 24 |
A12+ PPM Aug. 27-Nov. 25 |
W25-54 PPM Nov. 26- Feb. 24 |
W25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
CBC Radio One |
7.4 |
8.8 |
3.6 |
3.9 |
3.8 |
5.7 |
CBC Radio Two |
.6 |
.4 |
1.1 |
.4 |
.5 |
.3 |
CFBR-FM The Bear |
7.3 |
7.5 |
5.6 |
5.2 |
8.9 |
9.4 |
CFCW |
6.5 |
5.3 |
.1 |
1.8 |
1.5 |
1.7 |
104.9 Virgin Radio |
3.0 |
2.5 |
3.7 |
4.2 |
3.4 |
2.7 |
TSN 1260 |
4.8 |
4.9 |
.2 |
.3 |
6.6 |
5.8 |
KISS 91.7 |
3.2 |
2.5 |
8.2 |
8.5 |
3.7 |
3.3 |
Sonic 102.9 |
5.0 |
5.2 |
8.5 |
10.1 |
7.8 |
7.6 |
630 CHED |
7.6 |
9.1 |
1.8 |
2.1 |
6.8 |
8.0 |
iNews880 |
2.2 |
2.7 |
.5 |
.2 |
1.0 |
.7 |
K97 |
5.6 |
5.5 |
3.1 |
3.9 |
6.1 |
7.2 |
CISN Country |
6.2 |
7.5 |
7.5 |
9.2 |
4.6 |
6.0 |
UP 99.3 |
5.4 |
4.6 |
7.5 |
7.2 |
6.0 |
4.5 |
HOT 107 |
3.1 |
2.6 |
3.8 |
2.6 |
3.8 |
2.8 |
95.7 CRUZ FM |
7.0 |
5.2 |
2.0 |
2.5 |
10.3 |
7.7 |
92.5 Fresh-FM |
3.0 |
2.5 |
5.9 |
4.2 |
3.6 |
3.1 |
102.3 NOW! Radio |
7.6 |
8.3 |
20.9 |
21.2 |
9.2 |
11.0 |
96.3 Capital FM |
7.0 |
6.0 |
9.9 |
5.7 |
5.2 |
4.0 |
CKUA-FM |
2.3 |
3.3 |
1.1 |
1.7 |
2.6 |
4.0 |
Calgary: Percent share of hours tuned, Monday to Sunday, 5 a.m. to 1 a.m.
Station |
A12+ PPM Nov. 26- Feb. 24 |
A12+ PPM Aug. 27-Nov. 25 |
W25-54 PPM Nov. 26- Feb. 24 |
W25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
|
CBC Radio One |
8.1 |
8.3 |
2.7 |
3.9 |
3.4 |
4.0 |
|
CBC Radio Two |
2.7 |
2.4 |
2.7 |
2.9 |
2.3 |
1.6 |
|
Sportsnet Fan 960 |
3.3 |
2.7 |
1.0 |
.8 |
6.8 |
5.7 |
|
X92.9 |
5.4 |
5.8 |
5.2 |
4.8 |
10.9 |
11.8 |
|
CFFR 660 News |
4.7 |
4.9 |
1.7 |
1.8 |
4.5 |
5.1 |
|
Q107 |
4.7 |
5.4 |
3.5 |
4.1 |
6.6 |
7.2 |
|
XL103FM |
9.7 |
7.8 |
7.7 |
6.1 |
9.6 |
8.2 |
|
95.9 CHFM |
6.4 |
4.5 |
9.5 |
5.1 |
6.4 |
5.4 |
|
News Talk 770 |
9.3 |
9.2 |
2.1 |
3.1 |
2.7 |
3.2 |
|
98.5 Virgin Radio |
4.5 |
4.0 |
7.6 |
5.1 |
5.2 |
5.3 |
|
Soft Rock 97.7 |
5.9 |
5.5 |
6.4 |
6.6 |
5.3 |
4.6 |
|
96.9 Jack-FM |
3.9 |
4.6 |
4.9 |
7.1 |
4.6 |
5.2 |
|
CJAY 92 |
3.7 |
4.7 |
3.9 |
5.2 |
6.8 |
7.6 |
|
KOOL 101.5 |
3.7 |
3.6 |
6.5 |
5.2 |
4.5 |
3.3 |
|
90.3 AMP Radio |
4.2 |
4.5 |
5.9 |
.57.0 |
3.4 |
4.2 |
|
Funny AM1060 |
1.3 |
1.9 |
.5 |
.7 |
1.9 |
1.8 |
|
Country 105 |
7.8 |
9.8 |
13.9 |
16.5 |
3.3 |
4.9 |
|
Wild 95.3 |
3.3 |
3.3 |
6.2 |
6.2 |
3.9 |
3.2 |
Montreal (Franco): Percent share of hours tuned, Monday to Sunday, 5 a.m. to 1 a.m.
Station |
A12+ PPM Nov. 26- Feb. 24 |
A12+ PPM Aug. 27-Nov. 25 |
W25-54 PPM Nov. 26- Feb. 24 |
W25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
CBF FM: 95,1 Première Chaîne |
14.4 |
12.9 |
7.5 |
9.1 |
9.2 |
10.5 |
CBFXFM: Ici Musique 100,7 |
2.9 |
1.9 |
1.3 |
1.5 |
2.5 |
1.6 |
CBC Radio Two |
.3 |
.3 |
.3 |
.3 |
.3 |
.6 |
CBC Radio One |
.3 |
.2 |
.5 |
.5 |
.5 |
.3 |
CFGLFM: 105.7 Rythme FM |
10.5 |
12.9 |
14.1 |
12.8 |
7.6 |
7.1 |
CHMPFM: 98.5 FM |
18.9 |
20.1 |
8.8 |
12.5 |
16.2 |
19.9 |
CHOM 97.7 FM |
9.9 |
7.2 |
3.4 |
4.0 |
11.0 |
14.4 |
CITEF3: 107,3 Rouge fm |
7.7 |
10.3 |
25.4 |
21.0 |
9.6 |
7.1 |
CJAD 800 |
.4 |
.7 |
1.4 |
1.9 |
.5 |
.5 |
Virgin Radio 96 |
4.0 |
4.3 |
3.8 |
5.0 |
5.1 |
5.8 |
CKAC: Radio circulation 730 |
.2 |
.2 |
.1 |
.2 |
.2 |
.2 |
CKBEFM: The Beat 92,5 |
4.0 |
5.4 |
6.0 |
6.6 |
4.5 |
5.1 |
TSN 690 |
1.2 |
.7 |
0 |
0 |
2.4 |
2.5 |
CKLXFM: 91,9 Sport |
2.6 |
2.0 |
.5 |
.5 |
3.3 |
3.5 |
CKMFFM: NRJ Montréal 94.3 |
8.5 |
5.7 |
8.9 |
6.6 |
12.8 |
10.2 |
96.9 CKOI |
8.1 |
8.7 |
12.7 |
12.7 |
8.5 |
7.0 |
AM980 |
.2 |
.5 |
.6 |
.5 |
0 |
.1 |
Montreal (Anglo): Precent share of hours tuned, Monday to Sunday, 5 a.m. to 1 a.m.
Station |
A12+ PPM Nov. 26- Feb. 24 |
A12+ PPM Aug. 27-Nov. 25 |
W25-54 PPM Nov. 26- Feb. 24 |
W25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
M25-54 PPM Aug. 27-Nov. 25 |
CBF FM: 95,1 Première Chaîne |
.6 |
.7 |
.4 |
.4 |
1.4 |
2.1 |
CBFXFM: Ici Musique 100,7 |
.6 |
.2 |
.4 |
.3 |
.4 |
.3 |
CBC Radio Two |
2.5 |
2.5 |
.8 |
.5 |
4.4 |
4.1 |
CBC Radio One |
8.7 |
9.5 |
7.1 |
6.6 |
4.4 |
4.3 |
CFGLFM: 105.7 Rythme FM |
2.4 |
3.1 |
3.5 |
5.6 |
3.6 |
2.5 |
CHMPFM: 98.5 FM |
1.7 |
1.6 |
1.1 |
1.4 |
2.1 |
1.4 |
CHOM 97.7 FM |
9.0 |
10.6 |
6.3 |
6.3 |
18.3 |
23.7 |
CITEF3: 107,3 Rouge fm |
.9 |
1.0 |
1.0 |
1.4 |
1.2 |
1.2 |
CJAD 800 |
27.1 |
28.7 |
19.4 |
19.6 |
12.7 |
14.0 |
Virgin Radio 96 |
10.1 |
11.4 |
15.6 |
16.0 |
12.0 |
14.6 |
CKAC: Radio circulation 730 |
.1 |
.1 |
0 |
.1 |
.1 |
0 |
CKBEFM: The Beat 92,5 |
20.5 |
17.6 |
30.0 |
29.9 |
20.6 |
17.3 |
TSN 690 |
3.8 |
3.2 |
3.6 |
3.5 |
5.3 |
4.2 |
CKLXFM: 91,9 Sport |
.1 |
.1 |
0 |
0 |
.2 |
.3 |
CKMFFM: NRJ Montréal 94.3 |
.9 |
.7 |
.9 |
.9 |
1.9 |
1.3 |
96.9 CKOI |
.9 |
.7 |
1.2 |
1.3 |
1.1 |
.9 |
AM980 |
.1 |
.2 |
0 |
0 |
0 |
0 |