Pixman raises over $7 million for tech upgrades

The agency specializing in experiential marketing acquired shares of Pixnet to augment its mobile and digital signage capabilities.

Montreal-based Pixman Nomadic Media recently raised investment capital of over $7 million through private placements, including Caisse de dépôt et placement du Québec, and acquired Pixnet shares and an exclusive property license for the development of interactive applications.

With the addition of Montreal-HQ’d Pixnet, which specializes in networking technologies, Pixman will have access to increased digital signage and mobile advertising creative options available on its experiential street marketing units.

Details about the financial agreement are offered online at www.pixman.com.