Winter’s chill may not be gone but things are starting to heat up with today’s release of the latest PPM radio ratings. This release from BBM completes the 13-week period covering Nov. 25, 2013 to Feb. 23, 2014. Let’s take a look at some of the numbers for the five PPM markets.
Toronto: Bragging rights at the top of the ratings heap go to CHFI-FM with a 17.6% share of hours tuned for A12+ (up from 16% last time out). CHFI-FM takes the #1 spot with the ladies 25 to 54 delivering a 25.8% share (down from 26.5%) followed by CHUM-FM delivering a 16.7% share (down from 18.3%). CHFI, getting a boost from its Christmas music format leading up to the holiday, also holds the top spot for males 25 to 54, posting a 11.1% share (up from 8.9% in the last 13-week book) followed by Q107 with 9.2% (flat with the previous book). CHFI leads the way for males 18 to 34 with a 12.7% share followed by the Edge at 9.3% (down from 16%). Making it a clean sweep, for females 18 to 34, CHFI-FM tops the list posting a 27.3% (down from 29.2%) share.
Vancouver: CBC Radio One once again grabs the #1 spot for A12+ with a 13% share of hours tuned (up from 11.4% last time out). Taking the top spot for females 25 to 54 was QMFM, getting help from its Christmas music format in December, posting a 17.4% share (up from 14.2% last time out). QMFM also holds the lead for male 25 to 54 listeners, delivering an 11.7 % share (up from 10.6%). JR Country is out in front for men 18 to 34 with a 13.9% share of hours tuned followed closely by the FOX with 13.4% (down from 14.2%). When it comes to women 18 to 34, The Beat takes top spot with a 23.2% (down from 21.6% share in the last book).
Edmonton: CHED rules the roost for A12+ posting a 9.8% share of hours tuned (down from 10.1%). NOW! Radio takes top spot for females 25 to 54, delivering a 13.4% share (down from 15.3%). CHED tops the list for men 25 to 54 with an 11.6% share (down from 12%). For men 18 to 34, NOW! posted an 11.4% (down from 13.3%) followed by CISN-FM at 10.3% and Sonic 102.9 with an 8.2% share (down from 10.3%).
Calgary: CBC Radio One leads the way for A12+ with an 11.4% share (down from 11.5%). Country 105 remains popular with the ladies, taking #1 spot for females 25 to 54 delivering a 16.8% share (up from 16.7%). For men 25 to 54, CJAY92 leads the way with a 10.2% share (down from 11.3%). CJAY92 takes top spot for males 18 to 34 with a 12.6% share (down from 15.2%). Country 105 is #1 for females 18 to 34 posting a 23.2% share (down from 30.7%).
Montreal: CHMP 98.5 FM is #1 for A12+ with a 16.2% share (down from 18%). CFGL-FM 105.7 Rythme FM is tops with the ladies, taking #1 spot for females 25 to 54 delivering an 18.6% share (up from 18.1%). For men 25 to 54, CHMP 98.5FM leads the way with a 17.3% share (down from a 21.4%). CHOM-FM is #1 for men 18 to 34 with a 16.7% share. CFGL-FM 105.7 Rythme FM is #1 for females 18 to 34 with an 18.4% share.
See summary charts below for a brief overview of share figures from the latest PPM BBM release courtesy of David Bray:
Toronto:
Vancouver:
Edmonton:
Calgary:
Montreal:
Radio image courtesy of Shutterstock
