Learn the ABCs of circ audits

The Audit Bureau of Circulations has unveiled the ABC Rapid Report(http://www.accessabc.com/consumer/c_rapidreport.htm ), a new consumer magazine circulation-reporting tool. Rapid Report participants, which include all of American Media's and Meredith Publishing Group's ABC-audited titles (among others), enter their circulation data on an issue-by-issue basis to help provide media buyers and planners with more current and accurate circ numbers. There is no charge for ABC publisher members to participate in the new program and the report data will also be free to all ABC members with online access

The Audit Bureau of Circulations has unveiled the ABC Rapid Report(http://www.accessabc.com/consumer/c_rapidreport.htm ), a new consumer magazine circulation-reporting tool. Rapid Report participants, which include all of American Media’s and Meredith Publishing Group’s ABC-audited titles (among others), enter their circulation data on an issue-by-issue basis to help provide media buyers and planners with more current and accurate circ numbers. There is no charge for ABC publisher members to participate in the new program and the report data will also be free to all ABC members with online access