They put ads where? Savvy couple signs sponsor brands for baseball stadium wedding

A radio station sales manager and a marketing consultant married their marketing savvy with their desire to have a large wedding on a pro baseball field, signing sponsors 1-800-Flowers, Diageo's Smirnoff brand, and local cake shop, Grandma's Secrets among others. On July 8, the couple will be married in front of 500 guests and 8000 baseball enthusiasts behind home plate after a Brooklyn Cyclones game. Sponsors will get in-game promotions, such as a bouquet toss from 1-800-Flowers.com, as well as stadium signage and jumbotron ads. Spirits giant Diageo used their 'clearly original' tagline for the Smirnoff brand, creating a signature drink for the clearly original couple. A wedding cake shaped like a baseball field is on order from Grandma's Secrets and the Wedding Plaza will be providing clothing for the bridal party. The brands involved seem to be getting their money's worth; buzz has built so much that The New York Times has already done a story in their Wedding section.
By Staff 
June 15, 2006

A radio station sales manager and a marketing consultant married their marketing savvy with their desire to have a large wedding on a pro baseball field, signing sponsors 1-800-Flowers, Diageo’s Smirnoff brand, and local cake shop, Grandma’s Secrets among others. On July 8, the couple will be married in front of 500 guests and 8000 baseball enthusiasts behind home plate after a Brooklyn Cyclones game. Sponsors will get in-game promotions, such as a bouquet toss from 1-800-Flowers.com, as well as stadium signage and jumbotron ads. Spirits giant Diageo used their ‘clearly original’ tagline for the Smirnoff brand, creating a signature drink for the clearly original couple. A wedding cake shaped like a baseball field is on order from Grandma’s Secrets and the Wedding Plaza will be providing clothing for the bridal party. The brands involved seem to be getting their money’s worth; buzz has built so much that The New York Times has already done a story in their Wedding section.