Ever find yourself wanting to read something while you’re in the fitting room? Montreal-based Fashion Frame wants to provide the eye candy. The company has a network of 1000 fitting room ad faces across 250 men’s, women’s and teens boutiques all over Quebec. ‘We’re planning to expand and double the ad faces [province-wide] in 2006,’ says Martyne Rioux, VP of marketing. She says the company also has plans to expand to the rest of Canada by fall of next year. Fashion Frame is now in business expansion mode, with the principals shopping their service to agencies. So far signed are: Alliance Atlantis, TV station Canal Vie and radio station Radio Energie. Rates run between $90-160 for a four-week cycle.
