A heightened social awareness? Perhaps. PSAs topped the charts two years in a row in the Top 3 categories with the most new TV ads for the third week of October. This year sees an increase of 6% over 2004’s figures of 40%. Check out others topping the chart, and which categories had the most new spots and new advertisers. This info was gathered through Montreal-based ELODA’s online TV ad tracking, auditing and viewing services. All data supplied is based on the ELODA recording grid.
Categories with the largest variety of TV commercials on the Canadian English market for the week of October 21-27.
Top three categories with the most new TV advertisers in the Canadian English market for the third week of October, 2005, versus the same time period last year.
Top 5 brands with the largest variety of TV ads on the Canadian English market for the third week of October, 2005, versus the same time period last year.
| 2004 | 2005 | |
| 1 | Procter & Gamble | Procter & Gamble |
| 2 | General Motors | General Motors |
| 3 | L’Oreal Consumer Products | Toyota |
| 4 | Kraft | Universal Pictures |
| 5 | Standard Radio | Warner Bros Pictures |
