In a bid to improve the experience of viewing online ads, Norway-based ViewStart has rolled out a product called VeyeTech that enables instant video loading at all online connection speeds for high-quality video. It doesn’t require plug-ins or downloads and can work across different browsers and platforms, using little server-space and bandwidth.
ViewStart introduced VeyeTech to the U.S. market at the Ad:Tech Exhibition 2005 in San Francisco at the end of April.