Mobile Ad Council skeds first AGM & expands board

The Mobile Advertising Council of Canada (MACC) holds its first annual general meeting on May 12. It includes a panel entitled 'Going Mobile: The View from All Sides.' MACC has also added two members to its advisory board, Laura Gaggi, president of media shop Gaggi Media Communications, and Shelagh Morrison of 3M Canada. Gaggi's client roster includes the Globe and Mail and The Discovery Channel, while Morrison is the marketing operations manager for the commercial graphics division of 3M Canada.
MACC is a non-profit organization formed to support and promote mobile advertising as a mainstream media choice in the out-of-home sector, and to develop methodology for audience measurement.
By Staff 
April 19, 2005

The Mobile Advertising Council of Canada (MACC) holds its first annual general meeting on May 12. It includes a panel entitled ‘Going Mobile: The View from All Sides.’ MACC has also added two members to its advisory board, Laura Gaggi, president of media shop Gaggi Media Communications, and Shelagh Morrison of 3M Canada. Gaggi’s client roster includes the Globe and Mail and The Discovery Channel, while Morrison is the marketing operations manager for the commercial graphics division of 3M Canada.

MACC is a non-profit organization formed to support and promote mobile advertising as a mainstream media choice in the out-of-home sector, and to develop methodology for audience measurement.