Corus Radio, of Toronto, has announced it is revamping its MOJO Radio 640 in Toronto.
The ‘talk radio for guys’ station recently undertook a major research initiative and was told by listeners that, while they like MOJO’s ‘aggressive spirit and edgy attitude,’ they’d like to hear about more important issues.
The station has responded by introducing complete news coverage every 30 minutes, seven days a week, along with in-depth investigative reports. It will focus on Toronto’s biggest news stories but still maintain MOJO’s characteristic edge.
In addition, earlier this summer, the station announced a new seven-year deal as the exclusive play-by-play broadcaster and promotional affiliate of the Toronto Maple Leafs.