Chris Powell
Delvinia unveils a Digital Mosaic of Canadian consumers
Toronto-based digital design and research company Delvinia has built a new market segmentation system that categorizes Canadians based on their adoption and use of digital technologies.
City committee endorses sign bylaw; industry reacts with anger, disappointment
A controversial new harmonized sign bylaw was endorsed by the City of Toronto’s Planning and Growth Management Committee yesterday, a move the ACA says in effect penalizes the industry.
MasterCard and Roots hook up for Play
A partnership between the global credit card co, fashion retailer Roots Canada and Right to Play highlights the importance of play in African communities.
Glassbox seeks to add new Curv
Called Curv TV, the new channel would offer lifestyle programming to women aged 18 to 34.
OMAC denounces final draft of Toronto sign bylaw
In a statement released late yesterday, the Out-of-Home Marketing Association says the final draft of the City of Toronto’s proposed sign bylaw jeopardizes the industry’s future.
Onestop launches residential network
In development for two years, the Toronto-based media group is adding to its presence in the transit, retail, hospitality and education environments in GTA, with national expansion to follow.
Circ still on decline at Canadian dailies
The fall 2009 newspaper circ report from the Audit Bureau of Circulation shows weekday declines for 28 of 30 pubs measured by ABC.
RBC nabs Olympian multi-plat deal
Consortium deals are heating up as the ‘event of the century’ looms closer.
Tava goes to market with digital biometric screens
The Vancouver-based company offers smart screens that can scan passers-by and gather viewer numbers, time spent looking and even gender identification.
Montreal fashion mag takes on Toronto threads
Dress to Kill magazine is launching its new edition during Toronto’s LG Fashion Week.
Astral to erect colossal digital screens
Drivers in Toronto and Vancouver will no doubt get kinks in their necks, as Astral installs new digital screens that reach up to 48 feet.
