Emily Claire Afan

Ice Pilots NWT ushers in social TV
Not content with rest on its ratings laurels alone, Shaw Media and the show’s producers are looking to engage fans further through a new social TV strategy.

Viewers go hockey mad: BBM Canada, Dec. 27, 2010, to Jan. 2, 2011
World Juniors hockey tournament games took the top two spots while Hockey Night in Canada was third most-watched on the week.

CTV, A unveil mid-season schedule
Hot in Cleveland and American Idol return to the lineup, and awards season kicks off with the Golden Globes and Academy Awards.

Netflix.ca boosts TV content
Programming added to the online streaming service includes Weeds, The Big C, Saturday Night Live and The Tudors.

Cineplex launches new VOD service
The mediaco enters the video-on-demand ring with its new Download To Own (DTO) and VOD movie service, launched today.

E! unveils launch plans, program lineup
Programming strategy designed to let Canadians catch up with E!’s feature franchises, CTV’s Webb says.

Jersey Shore homage Lake Shore makes splash
The Toronto-based reality show is building buzz and looking for sponsors and brands to integrate.

Corus opens new HQ
The mediaco unveiled its high-powered waterfront facility with a media event this week.

Switzer pushes action, romance channels
The former top man at CHUM is attached to applications for the proposed channels Velocity, Adventure, Kiss and The Love Channel.

Corus proposes new ‘hyper-local’ news channel
The broadcaster has applied for a licence with the CRTC to launch a regional channel in Western Canada airing news, weather and other info in a similar fashion to CP24.

Canadian kid shows get new licensing push
New DHX Licensing division will seek consumer product partnerships for hot brands such as Animal Mechanicals.

Tech gadget usage on the rise, says Kids & Consumer Electronics report
The most recent report from market researcher the NPD Group finds an explosion in text messaging popularity and tech use among youth over the last five years.

There’s a 3D elephant in the room
75 years after Babar the elephant made his book debut, Nelvana is giving him the 3D treatment in a new animated series, The New Adventures of Babar.

Toons for Toddlers launches in Canadian cinemas
Sponsors can participate on screen and through pre-show demos – but they must have pizzazz to keep tot attention.

Kids choose digital content over physical format
New York-based NPD Group findings indicate that while video games and movies still rely on the purchase of physical product, music, ringtones and video content are acquired through digital means.