Marija Djukic
New Comedy net series pokes fun at reality genre
Reality Bites Back, in which comedians compete to satirize the most popular reality shows, goes on-demand this month.
Volkswagen signs on as iPhone partner
And Apple’s new high-tech gizmo will be supplied by The Score with pretty much everything a sports fan could desire.
Workopolis, Rogers enhance B2B job searches
The online employment resource and the mediaco’s publishing arm aim to help job hunters in specialized fields, and employers who need them, find each other.
APTN embraces new series
This fall, the network is set to air new comedies, reality shows and animated series for audiences in tune with the Aboriginal community.
Evian promoting golf getaway
The grand prize in the national contest is a trip to Lake Geneva, where the natural spring water is bottled.
Corus to devote airwaves to marathons in August
Corus Entertainment’s summer lineup includes a blast from the past on YTV and Sex and the City on CosmoTV.
Eco-friendly buzz at the Fairmont
The goal: to create a new brand for the hotel, and sell food and gifts made from honey from the rooftop’s resident bees.
Canwest gains new digital VP
Adding to its local digital media team is one way Canwest plans to increase online traffic and revenue.
Lipsticklifestyle.com launches with beauty know-how
A new website by lipstickpowdernpaint.com keeps women up to date on the latest beauty products.
YTV young talent showcase set to debut
The new summer talent series on YTV is aimed at a young, computer-savvy audience.
411.ca enhances offering
The site has added multimedia and interactive features that advertisers can utilize to create richer images – plus new ties with Facebook and Microsoft.
Banking biggie sponsoring HGTV block
And TD Canada Trust’s own personal finance expert is starring in vignettes on Monday-night series geared to viewers who are buying or renovating for the first time.
Cadbury North America puts media account into review
Cadbury has hired consultant Joanne Davis to review the company’s media marketing strategy.
Everything old new again at Lush
Bowing to customer demand, the cosmetics retailer is bringing back discontinued products and staging online and in-store activities to celebrate the old/new Retro line.
August is time for marathons – on TV, that is
During the hottest month, Canwest keeps viewers cool with marathons and specials on Deja View, Showcase Diva and TVtropolis. Meanwhile, W will debut a new series starring the sparring What’s For Dinner hosts.
