Tim Shepherd

New reality show gets DebtMonkey on its back
The debt management company is sponsoring the pilot due to air Saturday on Global.

Can-Fit-Pro bulks up its media muscles
The health co takes to the covers of Metro to promote its show.

Joytv unveils new shows for fall
The Vancouver and Winnipeg local stations announce two new Canadian series (plus one revamp).

Red Baron Lime spends big to tout value
Brick is promoting its new flavoured beer with its largest ad push, and a ‘lust for Lime’ social foray.

Now Playing: The Walrus
The Canadian general-interest magazine promotes new issues with film-style trailers – check the first one out.

Much gets into the dating game
The music net debuts three new series next week, two of which are all about dating surprises.

Canwest to bow five new Canadian series
Lowe’s will be sponsoring and playing a role in HGTV’s new offering.

The Ex is the new top spender: Media Monitors radio rankings Aug. 10 – Aug. 16, 2009
AlarmForce holds down the top spot in Montreal.

CBC raises parenting website
The pubcaster offers parents a resource to explore kids’ media and advertisers a way to target parents.

SYTYCD goes out with a bang – BBM/Nielsen Top 30: August 3 -Aug 9, 2009
SYTYCD finale performance show takes second place to the results show lock on biggest eyeball draw.

HP doesn’t want to see your face
The tech company has launched a YouTube contest inviting entrants to create videos that express who they are without showing their faces.

West Valley Market launches tiny OOH effort
Taxi Vancouver set up miniature food-themed scenes to promote the small, local grocer.

Kao Brands Canada does hair in clubland
To promote its John Frieda Frizz-Ease line, the beauty brand is seeking out women where they’re most obsessed about their hair – out on the town.

ItiBiti gets on the info Highway
Highway Entertainment will represent Intertainment’s ItiBiti app to Omnicom Media Group Worldwide.

Bergeron does double duty
Astral Media’s VP corporate communications and brand management Alain Bergeron has just been appointed to an additional role as the co’s new CMO.