Tim Shepherd

Pop-up Lil’ Shop of Allergy Horrors
The maker of Nasonex schools Torontonians on allergies at Toronto’s Yonge and Dundas Square today.

Alive puts itself on The Marketplace
The Canadian health magazine will provide editorial content for Planet-Tek Systems’ digital signs.

Cora shows her colours
The Canadian restaurant chain is brightening everyone’s morning commute with a series of new billboards that pop nicely in a sea of cement and supermodels.

Corus Québec to broadcast Olympics
Canada’s Broadcast Media Consortium has secured Corus Québec as the exclusive French-language radio partner for Vancouver 2010.

Branchez-Vous! launches Yellow Pages-sponsored iPhone app
The French-language news site has released a news app that allows users to play photojournalist.

Sony and MuchMusic want to see your moves
Sony targets youth through a show-your-stuff-athon video contest in partnership with MuchMusic to promote its Wearable Walkman.

Family Channel and La Senza Girl give contest winners the royal treatment
The family-themed network is rolling out the red carpet for the stars of the new Disney movie Princess Protection Program, and kids have a chance to join them.

Rogers Wireless touts urMusic with social media and perks
Subscribers get the VIP treatment, skipping the line at a series of free K-os concerts sponsored by the wireless co.

Corus unspools mavens, the super fit and the dancerati
Viva, W and Cosmo have something for women of any age or persuasion in June.

Kraft goes cross-country with Sportscentre
To celebrate TSN’s 25th anniversary, Kraft is targeting moms with a sporty community contest.

The Listener set to debut on CTV and Space
CTV is launching a mind-reading interactive site to prep auds for the new series.

Geckos take the West, while meerkats dominate down time
The telco is targeting young families with two mascots working two new campaigns promoting service bundling and mobile Internet.

Canadian Blood Services asks: ‘What would you do?’
The blood agency has launched a new campaign to increase donors, and is testing the effectiveness of the new media channels it’s added to the mix.

Scotiabank invites students to see their futures
The bank’s new online contest invites youth to plan ahead, and to visit its Fund Your Future site.

Discovery Channel welds Canadian Tire tools with Canada’s Worst Handyman
The new season of the popular DIY reality show introduces handy Mastercraft product integration to aid the unhandy.