General
Fourteen inducted into 2011 NABS Honour Roll
MiC caught up with NABS executive director Jim Warrington after the gala for his thoughts on the evening’s festivities.
Big advertising is no longer best, Kay tells Future Flash
The director of brand strategy at Goodby, Silverstein and Partners urges the industry crowd to “break the tyranny of big and think small.”
Next Media Stars: Shahnaz Mawji
This Carat strategist won the hearts of Canadians by reuniting Mattel’s Barbie and Ken in the national media spotlight.
Liquid Nutrition drinks up North American expansion
The Montreal-based beverage brand is planning to launch throughout Canada and the US with a significant marketing push.
Starting with a digital mindset
SMG’s president of dynamic markets, Iain Jacob, talks to MiC about the agency’s goals in Canada and why it wanted to work with Bruce Neve.
Neve named new SMG Canada CEO
MEC’s Bruce Neve talks to MiC about accepting his new job as CEO of Starcom MediaVest Group Canada. (Updated)
Foreign media ownership becomes election issue
Stephen Harper talks media ownership regulation on the campaign trail.
