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NHL drops puck on Mission: Impossible promotion

Hockey and Hollywood collide with the pro hockey league building buzz for the upcoming Paramount Pictures release.

By Etan Vlessing

November 30, 2011

The CCCE’s new media mix reflects push for caregiver advocacy

Starbucks launches its largest-ever national campaign in Canada

Rona boosts media spend for ‘half-ass’ campaign

NSL’s inaugural campaign focuses on digital

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