Saving Hope pulls in 1.5 million viewers
CTV original series Saving Hope is reaping the benefits of having taken over the network’s Thursday 9 p.m. timeslot in place of Grey’s Anatomy. The Canadian hospital drama drew an average of 1.5 million viewers for part one of its two-part winter premiere, beating out the competition from Elementary on Global, which drew 1.2 million according to BBM Canada numbers from a CTV press release.
Viewership peaked at 1.7 million in the second half-hour, with 3 million people tuning in at some point.
The timeslot shift from this summer, when it aired Tuesdays at 10 p.m., has led to audience growth of 35% among total viewers, and by as much as 70% among adults 25 to 54.
The ratings win follows a multi-platform promotional campaign from CTV that Mike Cosentino, SVP of programming, CTV Networks called “unprecedented,” including network advertising, a holiday “catch up” marathon of season “2A” and a companion web series called Last Call.
With files from Nick Krewen.