New ad tool makes its debut

Belo Interactive, the Dallas-based Internet subsidiary of Belo Corp., has launched AdCenter, a self-service advertising tool for businesses promoting products and services online. Available on Belo's 24 local websites and powered by Amazing Media's AdVariant product, advertisers can use the service to create rich-media display ads and geographically target their campaigns at Belo Interactive's websites.

Belo Interactive, the Dallas-based Internet subsidiary of Belo Corp., has launched AdCenter, a self-service advertising tool for businesses promoting products and services online. Available on Belo’s 24 local websites and powered by Amazing Media’s AdVariant product, advertisers can use the service to create rich-media display ads and geographically target their campaigns at Belo Interactive’s websites.