Canadians are attempting to stay healthy by adding vitamins and herbal remedies to their routines. Results of the latest BBM RTS Survey show that average use of vitamins, supplements and herbals is the heaviest in B.C. where 50% of respondents used at least one in the past seven days. In the rest of the country, the Prairies were second on the list at 49%, followed by Ontario with 45%, Atlantic Canada at 38% and Quebec. 34%.
Some of the other findings included:
> 43% of Canadians took at least one vitamin/mineral supplement or natural remedy in the past seven days;
> Females are more likely to use supplements with 59% versus 41% of men popping a supplement in the past seven days;
> Senior women aged 65 or older were found to be the most likely to use supplements at 68% in the past seven days;
> Multivitamins and vitamin C are the top two vitamins used by Canadians;
> Calcium and magnesium and the two most often used minerals; and,
> Glucosamine and Echinacea are the top herbal/natural remedies.
Source: BBM RTS Canada – Fall ’03 / Spring ’04
The preceding information is from BBM RTS, a syndicated consumer-media survey of over 55,000 Canadians, conducted twice a year by BBM Canada. For more information contact Craig Dorning of BBM Canada: cdorning@bbm.ca
