Markham, Ont.-based Nielsen Media Research has appointed Paul Robinson to the position of director, marketing and communications. In his new role, Robinson will manage media relations and marketing communications for Nielsen Media Research’s Canadian services. Robinson has more than 10 years of PR and marketing communications experience in the media and technology industry.
As well, Kathy Dean becomes data specialist. She will support the analysis needs of Nielsen Media Research’s television audience measurement and advertising information clients, covering all aspects of the advertising industry. She joins Nielsen Media Research from CTV’s market research department where she worked as a research analyst.
