Channel 500 builds media department

Toronto-based DRTV and branded TV content agency Channel 500 has promoted Daryll Weisblott from media director to media sales director. Meanwhile, the company has taken on Kirk Cornelius as media manager. Cornelius was formerly media supervisor at Starcom Worldwide. Channel 500 cites new Canadian clients and increased spending by U.S. clients as the rationale behind the boosted media department.