The Canadian Out-of-Home Measurement Bureau has added two outdoor companies to its roster. Regina-based Canadian Digital Network and Prince George-based Signpatico Digital Advertising have joined the industry body.
CDN has 49 digital faces located throughout Alberta, Saskatchewan and Manitoba, and it also has two static faces in Alberta. Signpatico Digital Advertising has four digital posters and has plans to expand its digital properties over the coming month.
With the addition of these two properties, COMB’s circulation data now includes 609 outdoor digital faces.
COMB’s president, Rosanne Caron said that media planners will have access to circulation data for both new members effective immediately.
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